Where I occasionally share my thoughts on Marketing, PR, Copywriting, Business, and Life in General. And invite you to share yours…

• Of paperclips, notebooks, and mentors

  I sat at my desk organizing my paperclips. Colorful, coated clips on one side of the dispenser, plain metal clips on the other. Halfway through the task I realized I was going about it all wrong. It was the size of the paper clip that mattered, not the composition. So I dumped them out and started over…. Read More

• Don’t fall for this copywriting scam!

  My Spidey senses should have been tingling from the get-go. I should have known better. I’ve been around the block a few times. But the email seemed so genuine…and the offer seemed too good to be true… In mid-May of 2025, out of the blue, I received an email from someone who identified themselves as “Karen… Read More