Sales Enablement samples

Sales enablement content copywriting specialist badgeTo give you an idea of Sales Enablement content, take a moment and read through the assignment I submitted for certification as a Sales Enablement Specialist through the American Writers and Artists Institute (AWAI). I included the assignment instructions and the client brief, along with the Reviewer’s comments on each of the four pieces required:

  • A cold prospecting email — “Strong email copy here that should work well for the sales team.”
  • A battle card  — “From start to finish, powerful copy.”
  • A call script — “Great job in creating a script that will help the salesperson move this sales conversation forward with their prospect.”
  • A sales deck — “Excellent job!”

What can I write for you today? Give me a call at 239.297.3638 or email me at  — Ginny Peterson, your professional freelance sales enablement copywriter.